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Is HubSpot Onboarding a Good Fit for You?-featured-image

Is HubSpot Onboarding a Good Fit for You?

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So you’re staring down the HubSpot onboarding path, and you’re wondering… is this going to be a power move or...
The Best Webinar Platforms That Integrate With HubSpot-featured-image

The Best Webinar Platforms That Integrate With HubSpot

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If you’re running events and using HubSpot—and let’s be honest, most of us in B2B who are serious about...
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Mastering Event Follow-Up: Strategies for Maximizing ROI

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Alright, folks, let’s dive deep into the wonderful, albeit complex, world of event follow-up—the phase that...
Top Event Technology Integrations for HubSpot-featured-image

Top Event Technology Integrations for HubSpot

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Discover the leading event technology software that ensures smooth and efficient event execution, tailored...
Announcing Richard Walsh as Solutions Architect at Growth-featured-image

Announcing Richard Walsh as Solutions Architect at Growth

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Growth is proud to announce that Richard Walsh has been promoted to Solutions Architect. Since joining Growth...
HubSpot x Salesforce Terminology Cheat Sheet-featured-image

HubSpot x Salesforce Terminology Cheat Sheet

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Introduction HubSpot and Salesforce are two of the most widely used CRM platforms, but they use different...

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A: Growth specializes in HubSpot implementation, CMS, and demand generation.
A: Growth specializes in HubSpot implementation, CMS, and demand generation.
A: Growth specializes in HubSpot implementation, CMS, and demand generation.
A: Growth specializes in HubSpot implementation, CMS, and demand generation.
A: Growth specializes in HubSpot implementation, CMS, and demand generation.
A: Growth specializes in HubSpot implementation, CMS, and demand generation.

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Resources

Sharing the knowledge that helped us grow.

In a strategic shift to amplify their B2B operations, Mechanix Wear and Chicago Protective Gear partnered with Growth to integrate account-based marketing (ABM) into their existing business framework. The initiative began as an experimental approach, with gradual increases in investment to measure effectiveness and impact. Throughout this process, we worked in close collaboration with the Global VP of Commercial Marketing, ensuring alignment with the brands' overarching commercial strategies.

Rather than overhauling their existing marketing and sales efforts, this partnership aimed to complement and enhance them through targeted ABM tactics. This approach allowed for a more measured, data-driven transition, aligning closely with the brands' needs and market dynamics. The focus was on not just adding a new marketing dimension but doing so in a way that seamlessly integrates with and amplifies their established practices.

Growth Marketing Firm, Feb 26, 2025

:Sales EnablementCustom ReportsSales OperationsHubSpot OptimizationABMHubSpot UpdatesSalesforceCase StudyRollworksApollo.io

Starting in December 2020 and continuing robustly into 2024, MacPhail School of Music and Growth embarked on a digital transformation journey, transitioning from Oracle's Bronto to HubSpot. This partnership aimed to revitalize their fundraising efforts, class/student registration processes, and social media marketing effectiveness. A pivotal aspect of this transformation was integrating their student registration software, ActiveNet, with HubSpot through tray.io, streamlining operations and enhancing communication.

Growth Marketing Firm, Feb 17, 2024

:Case StudyEducation

Merit School of Music, a prestigious music education institution in Chicago, faced a significant hurdle in managing its customer data. The manual and error-prone data entry processes were impeding their ability to deliver personalized communications and services. Seeking a transformative solution, they envisioned an integration that would revamp their customer relationship management (CRM) system, specifically targeting the efficiency and accuracy of data management.

Growth Marketing Firm, Feb 6, 2024

:HubSpotHubSpot OptimizationCase StudyIntegrationsZapier