HubSpot and Salesforce are two of the most widely used CRM platforms, but they use different terminology for similar concepts. This cheat sheet helps businesses using both platforms (or transitioning between them) quickly understand how objects, properties, and terms map between the two systems.
Rick Barcellos, Mar 19, 2025
In today’s rapidly advancing technological landscape, traditional businesses often find themselves at a crossroads. The choice is between continuing timeworn practices or pivoting towards embracing cutting-edge software and AI solutions. For companies with decades of history, the shift can be daunting but is crucial to maintain competitiveness and operational efficiency.
Here, we explore actionable insights shared by industry expert Christopher Nault, focusing on how entrenched businesses can smoothly transition into technology-driven entities.
Rick Barcellos, Aug 5, 2024
At Growth, we are thrilled to announce that we are the first to achieve certification through Databox's 'Benchmarks' course. This certification underscores our commitment to enhancing the toolkit of our customers, prospects, and community with innovative solutions. Our partnership with Databox enables us to integrate comprehensive data analytics, offering a distinct competitive advantage and deepening the analytical capabilities we provide. This initiative also strengthens our collaborations with tech partners, enriching our network with shared expertise and resources..
Rick Barcellos, Apr 23, 2024
In the fast-evolving B2B landscape, in-person events and trade shows remain crucial for direct networking and lead generation. These events offer unique opportunities for real-time customer engagement and competitive analysis. Chris Nault, founder and CEO of Growth, alongside Joshua Garrison, VP of Content Marketing and Product Education at Apollo.io, discuss leveraging these opportunities through effective pre and post-event outreach.
Rick Barcellos, Apr 16, 2024
In the ever-evolving landscape of sales technology, it's rare to find tools that not only meet but exceed expectations—tools that are celebrated not just for their functionality but for the transformative impact they have on businesses. Recent accolades from G2 have placed HubSpot and Apollo.io at the pinnacle of sales technology, ranking them as the first and third best sales tools globally. We've been solutions partner to both companies for multiple years now, and while HubSpot has been at the top for a long time, we've watched Apollo.io grow to earn the incredible title of third best sales technology tool.
Rick Barcellos, Feb 12, 2024
The digital sphere is always in flux, and for marketing maestros, riding the wave of change isn’t just a strategy, it’s a survival skill. Enter Canva's recent spruce-up—a treasure trove of features ready to add that extra zing to your marketing concoctions. Whether you’re a one-man show or steering a hefty marketing brigade, Canva’s new updates are here to jazz up your marketing playbook.
Growth Marketing Firm, Oct 5, 2023
