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4 Ways to Adapt to the New Facebook Ad Target Rules4 Ways to Adapt to the New Facebook Ad Target Rules
Customer Segmentation Strategies for GrowthCustomer Segmentation Strategies for Growth
Top 8 Benefits of High-Quality, Consistent Content MarketingTop 8 Benefits of High-Quality, Consistent Content Marketing
Building Custom Reports in HubSpotBuilding Custom Reports in HubSpot
Image Optimization for SEOImage Optimization for SEO
Buyer Personas vs. Buyer Profiles: What Makes Them DifferentBuyer Personas vs. Buyer Profiles: What Makes Them Different
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Resources
Sharing the knowledge that helped us grow.
Late last month, Meta, Facebook’s parent company, announced that starting January 19, 2022, Facebook will no longer allow advertisers to use detailed targeting options that reference causes, organizations, and public figures that people see as “sensitive.”
Growth Marketing Firm, Dec 16, 2021
Customer segmentation is the process of grouping your customers together based on the factors (e.g. demographics, industry, income) and traits (e.g. personality, interests, habits) they share so you can serve them better.
Growth Marketing Firm, Dec 10, 2021
Content marketing is a long game, but well worth the effort because it's by far one of the most effective ways to:
- grow an audience
- develop your brand
- establish thought leadership in your industry
- generate leads
- drive sales, and
- grow a business over the long haul.
This is why 80% of businesses are now investing in building content marketing programs that add value to their customers and clients.
Let's take a look at exactly what makes consistent, high-quality content marketing so powerful and how to measure the success of your program.
Growth Marketing Firm, Dec 2, 2021
(Updated January 21, 2022)
For anyone who’s unfamiliar with HubSpot and what it can do for your business: how exciting that we can be the ones to introduce you to it!
Growth Marketing Firm, Nov 24, 2021
(Updated March 30, 2022).
Everyone loves a good image, and Google’s AI is no exception—it just defines “love” a little more scientifically than we regular humans do.
Growth Marketing Firm, Nov 15, 2021
At Growth, we’re often asked to create buyer personas for clients, and we’re happy to do so because they're absolutely essential in order for businesses to know how to craft a message for their potential buyers.
Growth Marketing Firm, Oct 5, 2021