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HubSpot CMS: Dynamic Content for Personalized Website ExperiencesHubSpot CMS: Dynamic Content for Personalized Website Experiences
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Growth's HubSpot Marketing Hub ROI Calculator is Live!Growth's HubSpot Marketing Hub ROI Calculator is Live!
Top 4 SEO Benefits of BloggingTop 4 SEO Benefits of Blogging
Top ABM Statistics + Why They MatterTop ABM Statistics + Why They Matter
Top 14 KPIs for Marketing TeamsTop 14 KPIs for Marketing Teams
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ABM 101: Building Powerful Sales and Marketing Synergy
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Outbound Sales Email Strategy 101
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Future Proofing Your Business with Creativity
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HubSpot + Apollo.io for Super Powered Outbound
Click to view HubSpot + Apollo.io for Super Powered Outbound![Boost Sales Potential: Practical Use of Contact Segmentation in HubSpot-featured-image](https://www.growthoperationsfirm.com/hubfs/Get%20the%20replay%20-%20Lisa%20Freitas.png)
Boost Sales Potential: Practical Use of Contact Segmentation in HubSpot
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Accelerate Revenue with HubSpot: Streamlining CRM and Commerce
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ABM 101: Building Your Best Target Account List
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How To Kickstart Your LinkedIn Presence
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Optimizing Customer Journeys: A Guide to HubSpot Lifecycle Stages
Click to view Optimizing Customer Journeys: A Guide to HubSpot Lifecycle StagesFrequently Asked Questions
Resources
Sharing the knowledge that helped us grow.
Providing a personalized website experience for customers and visitors has become a crucial aspect of marketing any business on the planet.
Growth Marketing Firm, Mar 9, 2023
(Updated July 31, 2023)
Growth Marketing Firm, Feb 2, 2023
Growth is excited to announce our new free resource: the HubSpot ROI calculator!
Growth Marketing Firm, Jan 17, 2023
We already know that SEO drives business.
Growth Marketing Firm, Jan 6, 2023
As the demand for personalized marketing continues to grow, account-based marketing (ABM) has become one of the hottest topics in the industry. And we’ve been talking about it a lot at Growth because we just launched it as one of our new service offerings (and it’s WORKING!)
Growth Marketing Firm, Oct 26, 2022
The best key performance indicators (or KPIs) derive from aligning data with your business goals. Analysis of KPIs can help you measure how well your organization is performing with respect to those goals.
When everything your organization does in sales, marketing, and service is tracked in HubSpot, you have access to reports that include some of the best KPIs already built in (as well, HubSpot makes building custom reports super easy).
Fun fact: each member of your team can build their own KPI dashboard in HubSpot to keep track as they go.
So, with that in mind, we've put together a list of the top 14 KPIs for tracking the success of all your marketing strategies and efforts.
- Website Visitors
- Organic Website Traffic
- Referral Traffic
- Conversion Rate
- Follower Growth
- Social Media Engagement
- Return On Ad Spend (ROAS)
- Marketing Qualified Leads (MQL)
- Sales Qualified Leads (SQL)
- Customer Acquisition Cost (CAC)
- Lifetime Value of a Customer (LTV)
- Net Promoter Score (NPS)
- Customer Retention
- Return on Investment (ROI)
Let's get into some details on these valuable KPIs for your marketing team.
Growth Marketing Firm, Sep 9, 2022