There are so many ways to increase awareness for your brand, business, or company. But when it comes to your business’s online presence, putting your best foot forward matters. With Google My Business (GMB) being an efficient and helpful tool for businesses to use, many may not realize that they’re holding their listing back by not utilizing it properly. How do you know if you’re doing everything right? There are key things to know about utilizing the full potential of your listing, including:
With so many edits made to Business Profiles each month, our agency knows how important it is to quickly make changes so that our business information on Google is verified, engaging, and up-to-date. It’s easy, free, and incredibly tactful, so any business can implement this initiative right now!
Ashley Lilly, Dec 18, 2020
Right now, today, at this very moment, there are a few things to consider when elevating your business. How much time and effort are you willing to set aside for those crucial tasks that always seem to take a backseat. If you’re in a pinch, maybe skip ahead to the “hiring a growth agency” part, and we’ll take up the grunt work. But if you have the time to gain a few wins before taking that leap, here are a few things you can do right now!
Ashley Lilly, Nov 17, 2020
Did you know that more than 3.5 billion searches are made every day on Google and that it holds over 85% of the desktop search engine market share? With the amount of information available on the internet, finding what you need would be nearly impossible without some help sorting through it all. Needless to say, Google is popular, and businesses looking to perform well in organic search results need to know what factors Google takes into account when ranking content. While there’s no magic to the nature of Google’s algorithm, let’s take a look at how Google ranks websites and the insights you can take to soar to the top of a search engine results page.
Growth Marketing Firm, Jun 18, 2020
Last Updated January 22, 2021
Everyone’s website needs SEO but how do you know how much to pay or who to trust with your website?
While the benefits of SEO are clear, the cost of accomplishing an SEO strategy can vary significantly depending on the goals of the company and the type of strategy being implemented. But one thing is certain; no matter what your budget, the costs associated with promoting SEO should be viewed as an investment for your business and with any investment, you should be concerned with building the best possible ROI. As straightforward as it may seem, gone are the days of meta keywords and content cloaking.
Ashley Lilly, Jun 4, 2020
(Updated March 31, 2022)
If you’re like most marketers, you know there are a multitude of tools out there built specifically to help with certain aspects of inbound marketing.
However, none are more powerful than your very own website.
But, only if it's doing its job.
(Is it? Ask our free website grader tool. It knows ALL).
The fact is that most of your potential customers will have their first interaction with your business through your website (and they'll look for it if they find your name somewhere else). So, it absolutely must be working well if you want to grow your business.
Your current customers need it, too. It's the first place they'll go to:
Given all these factors, turning your website into the ultimate sales tool has the potential to attach a rocket booster to the back end of your business.
Ashley Lilly, May 19, 2020
(Last Updated April 22, 2022)
The pandemic impacted every industry in some form, from complete shutdowns to massive increases in buying in certain sectors. From the beginning, our team committed ourselves to help businesses succeed in the new normal.
And that begins with a fully-optimized website.
So, we're sharing our 5 best SEO tips that helped us revamp our website into a 24/7 sales tool.
Let's begin, shall we?
Ashley Lilly, Apr 8, 2020
