Discovery + strategy services are crucial to the growth of any business strategy. 

Growth Marketing Firm, Jan 24, 2023

At Growth, we’re often asked to create buyer personas for clients, and we’re happy to do so because they're absolutely essential in order for businesses to know how to craft a message for their potential buyers. 

Growth Marketing Firm, Oct 5, 2021

(Last updated May 3, 2022)

Every business should have a solid understanding of its ideal customer so that before you begin a marketing campaign, you know to whom you are marketing. Otherwise, it's just a shot in the dark (and a lot of wasted resources).

When you know your customer’s goals, challenges, and preferences, you can better serve existing customers and more effectively target prospective customers.

Ashley Lilly, Dec 29, 2020

With dozens of social media platforms vying for attention, it's no wonder that business owners are unsure where to focus their social media efforts. Fortunately, you don’t need to have a profile on every single platform in order to have a successful social media marketing strategy. Consistency across the right social media channels is key to building a cohesive, unified marketing strategy. To start streamlining your social media, select the two or three platforms that best align with your brand and ideal customer. In addition to reaching your target audience more effectively, you will also be better positioned to build brand awareness, familiarity, and trust among your current and potential customers. 

Ashley Lilly, Dec 21, 2020

(Last updated on August 4, 2022)

Next to hard data, the most valuable piece of decision-making information your business can possess is a clear understanding of where your organization fits in your competitive marketplace and on the digital landscape. 

Typically, acquiring this knowledge is a long and arduous process, especially on your own.

That's why we created a Discovery + Strategy Service for our clients who need that kind of partnership to grow their business.

Our expert team audits your digital presence to give your business the insights you need, quickly and objectively.

Curious about our Discovery + Strategy process, how it works, and what comes after that? Let's dive in. 

Why Discovery + Strategy with Growth?

Growth understands that determining your business’s future requires research into the following in order to help you build a strategy to grow:

• your industry
• your competitors
• your potential competitors, and
• the marketing and sales tactics your competitors use.

From your website's performance to your content assets and social media accounts, no digital stone goes unturned in our dedicated, 6-week search for opportunities for growth, improvement, and strategy-building. 

Our research is fueled by premium agency tools, and our findings are delivered in a detailed, easy-to-read report that gives you hard data regarding how to best reach your marketing and business goals.

Growth Marketing Firm, Jun 4, 2020