The GTM Hub

GTM Playbook and Webinars

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Access on-demand event recordings, upcoming registration links, and our jointly developed GTM Playbook—built to help mature B2B organizations drive alignment, streamline operations, and accelerate revenue.

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The GTM Reset: Unfiltered Roundtable for B2B Leaders

Real talk with today’s B2B growth leaders on what’s actually working — and what’s not — in building a modern go-to-market strategy.

Previously Recorded on November 19th @ 11:00 AM CT

About the Webinar:

Forget the over-rehearsed webinars. This unfiltered roundtable brings together experienced revenue leaders who’ve lived through pivots, missed targets, and breakthrough growth moments.

We’ll skip the glossy success stories and get to what’s real — the strategies, missteps, and mindset shifts behind modern B2B growth.

Here's what you'll learn:

  • The State of Growth: What’s still moving the needle — and what’s not.
  • Technology & AI: Where automation and AI are actually driving results.
  • Teams & Talent: How modern org structures align sales, marketing, and revenue without chaos.
  • Brand, Story & Demand: Why storytelling and brand credibility are making a B2B comeback.
  • Looking Ahead: How the best teams are preparing for 2026 and beyond.

This Roundtable Is for You If You’re…

  • Leading a B2B company with an active sales team.

  • Modernizing go-to-market in a traditional industry.

  • A B2C brand expanding into B2B.

  • A revenue, marketing, or sales leader who values substance over jargon.

Speakers

Stephanie-Apollo-HubSpot-Growth

Stephanie Valenti

VP of Sales, BILL
Brandon-Apollo-HubSpot-Growth

Brandon Dith-Berry

Director of Technical Solutions, Growth
Rene-Apollo-HubSpot-Growth

René Cobar

GTM Engineer (GTME), Apollo
Chris-Apollo-HubSpot-Growth

Chris Nault

CEO, Growth
Rob-Apollo-HubSpot-Growth

Robert Norum

ABM & Growth Expert, Propolis

GTM Playbook

Finally — a go-to-market playbook built for real operators, not theorists.

We’ve stripped out the fluff and frameworks that sound great in slides but fall apart in execution. This is the same methodology we use with high-growth clients, adapted for teams who want immediate traction and long-term scalability.

By the end, you’ll have…

  • A complete GTM architecture for your team and tools.
  • A practical sequence for aligning marketing, sales, and customer success.
  • Clarity on how to connect strategy, data, and execution in HubSpot.
  • A replicable system you can scale quarter after quarter.

Bonus: How-to instructions on connecting Apollo and HubSpot and setting up a Buyer Intent Prospecting Agent.

Fill out this form to get the playbook and bonus today. 

 

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Tactical Deep Dive: HubSpot × Apollo in Action

A hands-on session showing how modern revenue teams connect HubSpot and Apollo to drive pipeline, automate outreach, and scale personalization — without losing human touch.

Previously Recorded on December 10th @ 11:00 AM CT

About the Webinar:

Forget the over-rehearsed webinars. This unfiltered roundtable brings together experienced revenue leaders who’ve lived through pivots, missed targets, and breakthrough growth moments.

We’ll skip the glossy success stories and get to what’s real — the strategies, missteps, and mindset shifts behind modern B2B growth.

Here's what you'll learn:

  • A pre-built HubSpot × Apollo workflow template you can recreate in your own portal.
  • Step-by-step GTM mapping between CRM, sequences, and reporting.
  • Practical insights from real client use cases — not theory.
  • Access to the post-session recording and bonus checklist.

 

This Webinar Is for You If You’re…

  • RevOps and SalesOps leaders aligning systems and processes.

  • HubSpot admins looking to extend automation and reporting.

  • Sales managers seeking better data and pipeline visibility.

  • Marketing Ops teams automating lead handoffs and outbound coordination. 

Speakers

Brandon-Apollo-HubSpot-Growth

Brandon Dith-Berry

Director of Technical Solutions, Growth
brandon reis

Brandon Reis

GTM Engineer, Apollo
Chris-Apollo-HubSpot-Growth

Chris Nault

CEO, Growth
amber-kemmis

Amber Kemmis

Director of Revenue, Growth

Buyer's Journey Template

A practical framework to define your ideal customer, buyer personas, and buyer’s journey to align messaging, content, and revenue teams.

This free template helps B2B teams clearly define their ideal customer and map how buyers think, evaluate, and decide from first touch to close.

What’s Included

  • An Ideal Customer Profile (ICP) template to define your best-fit accounts

  • A buyer persona framework to capture goals, challenges, and buying dynamics
  • A buyer’s journey template to map messaging, content, and channels by stage
  • Example tabs to show how it all comes together


Built for B2B sales, marketing, and revenue leaders who want tighter alignment, clearer messaging, and more intentional growth.

Download the template by filling out the form to get instant access.

 

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