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I founded Growth Operations Firm, LLC to help companies overcome growing pains by aligning sales, marketing, and service operations. Over the past 17 years, I’ve guided Growth’s evolution from a traditional marketing agency into a top HubSpot partner recognized globally for growth operations, change management, and building systems that scale.

My focus has always been on solving complex challenges, fostering strong teams, and promoting a growth mindset. Alongside Growth, I serve on the board of the Esselen Tribe of Monterey County, stay active in the Monterey community, and advise Full Sail University’s Masters in Marketing and AI programs—sharing what I’ve learned to help shape the next generation of leaders.

I started this journey at just 20 years old, fueled by discipline and determination, and I still bring that underdog drive to my work today. When I’m not leading Growth, you’ll likely find me in the redwoods or along the California coast, drawing inspiration from the landscapes that remind me growth takes patience, resilience, and the right environment to thrive.

As COO at Growth Operations Firm, an Elite HubSpot Solutions Partner, I specialize in scaling service operations, optimizing delivery models, and building high-performance teams that help our clients grow smarter and faster.

With a passion for operational clarity and a bias toward action, I bridge the gap between strategy and execution. I partner closely with leadership across sales, delivery, and client success to drive sustainable growth—from refining service offerings and improving time tracking to architecting scalable delivery frameworks.

At Growth, we help businesses unlock the full potential of HubSpot through smart implementations, seamless migrations, and GrowthOps services that convert. Outside the spreadsheet and whiteboard, I’m energized by complex challenges, honest collaboration, and creating systems that empower teams to do their best work.

Always open to connecting with other operators, RevOps leaders, and agency folks pushing the boundaries of what’s possible with HubSpot.

I ensure top-tier service delivery at Growth. Passionate about problem-solving and team success.

As the Director of Client Services at Growth, I ensure that our services are delivered effectively and to the highest standard. My role allows me to support both our clients and our Growth team members, fostering an environment where everyone can succeed. With a passion for problem-solving, I focus on streamlining processes and enhancing efficiency to deliver exceptional results.

One of my key strengths lies in my knack for organization and creating systems that boost productivity. By leveraging these skills, I work on refining processes, managing budgets, and overseeing projects to ensure everything runs smoothly. My goal is to maintain a seamless experience for our clients while supporting our teams to achieve their best work.

I’ve been immersed in CMS web development for near 20 years, starting with open-source PHP solutions like Joomla and WordPress, and eventually focusing on HubSpot. For the past 5 years, I’ve specialized in CMS development within the HubSpot platform, working on websites, Marketplace themes, and custom-built applications that integrate seamlessly with HubSpot.

My career has involved directing development efforts at various agencies and large firms, collaborating with clients to craft effective solutions, and acting as an architect to ensure project success. Now, at Growth, I am building a top-tier CMS development team, delivering powerful CMS solutions to our clients, and establishing a strong presence in the HubSpot Marketplace.

Beyond development, I am a musician and songwriter, and will occasionally tap that to create original songs or parodies for the purpose of pushing a product or platform. My wife and I, with some crazy kids, live on a homestead where we are kept very busy by a bunch of goats, chickens, pigs, ducks and whatever else my wife brings home.

HubSpot Certified Trainer
I empower businesses through strategic HubSpot implementation. Veteran, certified trainer, and growth-driven consultant.

I am a Military Police Veteran with a Master’s in Business Administration and over 20 years of experience in marketing, distribution, and sales. My journey includes over a decade in the insurance industry, covering sectors like property, casualty, business, life, and health.

For the past decade, I've been deeply involved with HubSpot, working across all its Hubs as a customer, administrator, and implementer. This extensive experience has led me to become one of only about 100 HubSpot Certified Trainers in the USA. In my role at Growth, I take a comprehensive approach to implementing and updating HubSpot systems, helping companies enhance their marketing efforts and achieve their growth goals.

I transform marketing operations with AI-driven solutions. Passionate about creating smarter, scalable systems for growth.

I specialize in combining strategy and technology to create efficient and scalable systems that drive growth. As Senior Marketing & AI Ops at Growth, I focus on using cutting-edge tools like HubSpot, AI, and automation to deliver impactful results for our clients. My approach emphasizes creating personalized, data-driven solutions that improve workflows and enhance customer experiences.

At the core of my work is a passion for problem-solving and innovation. I thrive on finding smarter, more effective ways to work, ensuring that the tools and strategies we implement drive measurable value. For me, it’s not just about having the best tools—it’s about knowing how to use them to achieve meaningful outcomes.

I build and nurture communities for authentic connections. Passionate about growth and creating impactful networks.

I am a 25-year-old Brand & Community Manager, originally from Brazil. My career started in the Logistics Software industry, where I gained experience in sales, marketing, customer service, and management. Before joining Growth, I co-founded a software startup, overseeing sales and marketing for the USA and LATAM regions.

Today, as the Brand & Community Manager at Growth, I build and manage a Slack community of B2B GTM professionals. My responsibilities include finding new members, engaging with the community, running weekly webinars, developing our social media content, and supporting our marketing team. My role allows me to foster connections, provide value, and drive growth for our company and community members alike.

I earned my degree in international relations and business management, having had the opportunity to study at both the Copenhagen Business School and Johns Hopkins Carey School of Business. My diverse educational background has equipped me with a global perspective and a deep understanding of business dynamics.

In my current role as a Sales Ops & ABM Specialist at Growth, I use the latest technology and best practices to provide targeted, personal outreach at scale. A friend convinced me to make the jump to a more tech-centric career, and I’ve never looked back. Now, I focus on aligning sales, marketing, and service teams to uncover each client's true Ideal Customer Profile (ICP) and support them in adopting the best practices that drive measurable results.

HubSpot Certified Trainer

A forward-thinking leader dedicated to optimizing revenue operations through collaborative innovation, strategic process enhancement, and advanced technology utilization. Ready to drive transformative change and contribute to sustained business growth. Seasoned HubSpot expert with over 9 years of comprehensive platform experience.

I am passionate about leveraging data insights to continuously optimize marketing programs and drive business impact.

My scope of expertise encompasses email marketing, social media, multi-channel campaigns, brand positioning, SEO, and site optimization. Throughout my career, I have earned the reputation as a results-oriented professional capable to generating positive customer interest while integrating brand values across all key messaging.

I’m a seasoned professional who bridges design and development, specializing in creative solutions and UX design systems. I’m skilled in systems documentation, web strategy, and team training, and I’m an expert in HubSpot CMS. Known for structuring information and defining processes, I bring valuable insight to every project.

As a seasoned HubSpot developer, I bring a wealth of experience in creating visually appealing and user-friendly websites. With over six years of professional experience, I have honed my HTML, CSS, JavaScript, and HubSpot skills, including theme development, to deliver high-quality, engaging user experiences.

I am driven by my passion for creating intuitive and accessible digital experiences that connect with users and drive business results. I am also a strong advocate for integrating AI in the development process, and I am constantly exploring new ways to incorporate this exciting technology into my work.